I have such exciting news! My favorite Brit, über talented friend, and successful businesswoman, Victoria Beckham has officially announced her collaboration with Target. Do you know what that means? Target will soon have a 200-piece Victoria Beckham line for women and kids in stock at a price point you’re sure to love. This will also officially mark Beckham’s first foray into childrenswear.
The collection will reflect the Victoria, Victoria Beckham line by offering dresses, rompers, tops and bottoms with corresponding pieces for girls, toddlers and babies in soft pastels, bright colors and prints. Expect her partnership with Target to hit stores from April of next year with prices ranging from $6-70.
Here’s what Victoria has to say about her new line:
“For a while now, I have been thinking how great it would be to work on clothes for a customer that either doesn’t want to pay or can’t pay designer prices. I loved the idea of opening the brand up to a wider audience and being able to share my vision with a broader customer base. So when Target—a company based on accessibility and inclusiveness—proposed a collaboration which combined all of these things, it was an easy decision to make…
In order to do something well, you need to surround yourself with the right people, and the Target team members have been the right people for me. It has been such a pleasure working with their team. What they have provided me with is a really unique opportunity to connect with families across the U.S. I’m so excited for the months ahead, and for everyone to see a collection that I am really proud of.” –via
Needless to say, I am exceedingly proud of my gorgeous friend for her exciting new endeavor. I can’t wait to see what the collection has to offer!
Are you excited to check out Victoria’s collaboration with Target? Let me know in the comments section!