So you took the plunge and started a blog, way to go! What a fun and exciting way to build your own little space on the web. Trust me – you’re going to love blogging. Whether you’ve started a blog to support your business efforts or as a personal creative outlet, the work doesn’t stop at the blog posts. A blog is a piece of a puzzle in a web of intertwined social media platforms – and making them all work together will help you get the most mileage out of your posts. Promoting blog posts is critical for adding to your readership and getting others to share your unique content. Read on for my tips for getting it all done.
Getting The Most Out of Blog Posts on Social Media: 5 Tactics
- Use Twitter to share the link to your blog post. Start with an initial tweet just after the post is published and then continue to create unique tweets throughout the week to share the same post. (Try turning the title into a question! That’s a great way to engage on Twitter.)
- Use an image from your blog post to share the link on Pinterest. Just remember to tailor this content to Pinterest – which is image-heavy.
- Instagram. Seems like an unlikely way to share a blog post, right? Wrong! Using a fun image to describe your latest post with a caption like: New Post Up on the Blog! Is a great way to intrigue your readers. Instagram is also an excellent spot to capitalize on the use of popular hashtags.
- Post links to your blog on Google+. Not only is Google+ a great addition to your Search Optimization Efforts, you’ll find a whole different community of potential readers.
- Don’t forget about Facebook! Remember to tag any people or companies mentioned in your blog post – this will help increase shares of your link. Oh, and a great image goes a long way here too.
What do you think? Can you get a little more mileage out of your blog posts by making these added efforts?
