Mindy Grossman Talks Women And Shopping

As you might be aware I recently launched my new ‘Yours by Loren’ jewelry collection exclusively for HSN with HSN’s CEO Mindy Grossman over the past weekend at our 19th annual Market America International Convention. I recently came across this interview on Forbes.com on Mindy and how she has made the list of “Forbes Top 100 Most Powerful Business Women”, how she sees today’s women and is helping other women succeed.

As CEO of HSN, formerly known as the Home Shopping Network, Grossman is one of just 24 women running America’s 1000 largest corporations – a fact she calls “disturbing.” The 33-year retail veteran has trekked a long path – an acquired a lot of shoes – to get to this point. After stints at Tommy Hilfiger and Polo Ralph Lauren, Grossman spent seven years at Nike leading its $4 billion apparel business and putting women at the forefront, developing Nike’s global women’s business and as co-chair of its Women’s Leadership Council.

Today, Grossman oversees HSN’s $3 billion retail portfolio, a growing website and the company’s expansion into mobile content. On the clock and off, her life revolves around two not-so simple topics: women and shopping.

Forbes: You’ve been credited with transforming HSN by making it relevant again. What’s next on your to-do list? Our goal is to create an experience and give her -our consumer – the products, ideas and information to make her life easier, save her time and help her feel better. We’re also trying to create a place for her to come to that’s her time and her break.

Is the television medium less important now? We’re trying to get her wherever she is. That’s why the ability to watch live streaming HD video on your iPhone or iPAD while you’re sitting at a soccer game is so relevant today.

Do you consider it a priority to help other women ascent into leadership positions? The answer lies in all our hands – mine included. Four out of five HSN corporate officers are women. I’m a believer that a diversity of mindset enables us to have an engaged conversation. We need more enlightened women in senior ranks, and we have to insist that companies are more diverse.

 

To read the entire interview visit Forbes.com


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