Sometimes your toughest challenges can turn into your greatest assets. This is the subject of Daymond John’s new book, “The Power of Broke” and one of the greatest lessons I’ve ever learned. When Daymond first told me about the book he was working on, I knew he was tapping into the magic that makes a great idea really flourish. And when he approached me about being included in the manuscript, I couldn’t wait to tell everyone the story of how it all began. Because, believe me, there is nothing more powerful than the desire to succeed when there’s absolutely no other option.
Daymond John is probably best known for his starring role on TV as one of the “Sharks” on ABC’s Emmy Award Winning Shark Tank, and as the Founder and CEO of global fashion brand FUBU. But it wasn’t always like this. And it wasn’t always Balmain dresses, VOGUE, and millions of fans for my cosmetics line, Motives, either. Every entrepreneur has a story of how it all began and it’s not often with a ton of money and an easy path. Which is why I’m thrilled to be included in “The Power of Broke” and am excited for you all to read my story, Daymond’s story, and learn from all of the other incredible minds, like Steve Aoki and Gigi Butler, who are sharing their individual journeys in this publication.
It’s the start of a new year: a new opportunity to set your goals in place and get that business off the ground. If you’ve been dwelling on all the reasons why you can’t even begin to consider that, “The Power of Broke” may have the path to that motivation you’ve been searching for. In it, you’ll find 15 revealing interviews, performed by Daymond himself, with icons in fields ranging from music, to athletics, and even sports, with exact strategies as to how they succeeded by starting out completely broke.
This book will not tolerate any excuses. And neither should you. If you’re broke, frustrated, and ready to expand on that idea you just can’t let go of, read on. You can pre-order your copy of “The Power of Broke” on SHOP.COM. The book will be for sale Tuesday, January 19th.