Business tips: Creative Social Media Strategies. The most common challenge most entrepreneurs face right now is learning the benefits of social media to increase business and how to engage audience with social media. You must realize that the marketing of yesteryear ,which included catch phrases and memorable one-liners, is no longer enough. We live in a very visual society. People like to feel as though they right there with you every step of the way and you can give your consumers just that with these creative social media strategies:
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Facebook: Creative social media strategies for Facebook must include multimedia. Do you want to record a video? Post from an Instagram account? Use professional product shots? You can engage your audience and increase your number of likes and shares on business pages by incorporating visuals to tell your brand’s story online.
Pinterest: With the rise in popularity of Pinterest, it is very apparent that people want to see images. Entrepreneurs have to not only think outside of the box but basically dismiss the box all together. Creativity is a must. To increase followers on Pinterest, showcase key industry influences. You need to highlight your expertise – my most popular Pinterest boards are quotes, beauty and fashion! See the correlation?
Blogs: Show your credibility. People will be more apt to read what you have to say if you have experience. Connecting to your audience on a personal level is key. Tell a story or share news. Your readers want to know there is someone human behind the scenes and wants to get to know you. Conduct campaigns or giveaways.Twitter: Lastly, ask for feedback. Twitter is a great tool for feedback and customer service because of the immediate and real time updates. You will not know what your audience would like to see if you don’t ask!
Be proactive with business growth! Utilize social media outlets to the max and have fun! What are your tips on how to engage audience with social media?
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