Did you know that Instagram now boasts over 500 million active daily users? Everyone and their cat (literally) seem to be on Instagram these days. With billions of images posted every day, competition is high. The Instagram algorithm hides your content from your followers unless they actively engage with you, making it more critical than ever to build a targeted audience, whether for personal or business use.
Monday Motivation: 6 Ways to Grow Your Instagram Followers Organically
#1. Follow 100 Instagram accounts per day that fall into your target market – potential customers or people who share your interests.
#2. Like 100 photos per day in your niche – not only posts from the accounts your following; search specific hashtags to broaden your Instagram horizons.
#3. Comment on 50 posts per day. The law of reciprocation will motivate many users to return the love which is particularly helpful to help overcome the recent dip in comments many users have faced since the latest algorithm update.
#4. Contests, giveaways, and collaborations are great ways to spark engagement. Ask followers to tag three friends who’d love the prize in the comments section to increase brand awareness.
#5. Study and use 30 relevant hashtags for every image you post to increase your online visibility. The aim is to try and ensure the majority of your posts make it to the featured Top Posts for specific hashtags your target audience are searching.
#6. Post at peak times for your followers. Timing can fluctuate between users. If you currently have a personal Instagram account, switch to business for a week so that you can use Insights to build date on your followers and what time/days they’re most active.
