Balmain’s New Campaign is Giving Me #SquadGoals

Get ready, ladies, because I’ve got one of the sexiest #tb’s to hit the web. Claudia Schiffer, Cindy Crawford and Naomi Campbell are the three newest names to join the Balmain Army. They’re the original top models and this campaign proves it once again.

Featureflash / Shutterstock.com
Featureflash / Shutterstock.com

The campaign, shot in black and white by Steven Klein, features the models in tiered ruffled gowns and skintight jumpsuits and dresses. Olivier Rousteing makes his own appearances besides the models.

Speaking of Rousteing, he’s looking to change things up. According to him, it’s not all about social media anymore.

“It’s a new chapter for Balmain,” Rousteing tells Vogue. “Sometimes people are confused and think it’s all about social media and Instagram. Balmain has a deep soul, and it’s not only about followers. It’s about dreams and love, and I think with this campaign I’m going to show that and go back to its roots.”- via

I love this campaign. It’s already my favorite of the New Year. Check out all the glitz and top model glamour below. Let me know what you think in the comments section!

https://www.instagram.com/p/BAPjOXLgDj7/

https://www.instagram.com/p/BASXbJpgDqO/

https://www.instagram.com/p/BAPf6oygDtV/

https://www.instagram.com/p/BAPjMoVADj5/

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