In today’s business world developing a content marketing plan is one of the most important steps you’ll take as an entrepreneur. The web has undoubtedly changed the way people shop and that means a social media marketing strategy can make all the difference. A crucial step to merge content with sales is developing a content strategy that works for your customers and clients. Being thoughtful about the way your customers shop and share information will help you move forward with content that gets the job done. Here’s the scoop on how to merge content with sales.
5 Social Media Strategies to Merge Content with Sales
- It’s all in the title. Creating compelling titles is the first step to getting your customers to read your web content (like blog posts and tweets.
- Keywords. Doing a little keyword research and enlisting the help of an SEO strategist can help you be sure your content is being seen and shared.
- Skip the hard sell, you’re building a relationship. Use the web and social media to build a foundation with your customers – let them merge content with sales by spreading the word about how much they love your product.
- Come up with a plan. Pulling together a strategy is key – it’ll help you decide when, where and how to distribute your content.
- Use testimonials and reviews in your content strategy to increase the positivity surrounding your product
How about you – got any tips for how to merge content with sales?
Going Digital: Making Sales with Social Media
