Here at Loren’s World we talk a lot about using social media to grow your business. Google+ is a platform we rarely discuss, but it’s packed with features that could give your business just the boost it needs. Rolling out new features on a weekly basis, and utilizing things like Google hangouts, verified content and local listings are some of the best [and most economical] ways to grow your business. Check out these tips for making Google+ an essential part of your social media strategy.
8 Strategies for Using Google+ to Grow Your Business
- Use circles, groups and communities to interact directly with your customers.
- Need to host a live chat? Try Google hangouts.
- Google+ communities gives you an easy way to find groups interested in your products and services. You can even start your own communities!
- You can add all your business details once you’re listed in Google Places for Business.
- Use Google Circles to organize who you follow. Perhaps you have a circle for current customers and one for prospects.
- Establish business credibility with verification to prove you’re a legitimate business.
- Ripples can show you how your Google+ posts are influencing other users. (it’s like analytics for each post)
- Use interactive photos to show off a 360-degree tour of your business.
Bottom line: There are more than 100 million users on Google+, it’s time to capitalize on that!