Wondering how digital marketing could change any more than it already has? It’s wild how quickly things evolve and change, especially in the digital sphere. As the New Year rolls in, it’s exciting to think about what’s on the horizon. Here are some digital marketing trends for 2013 (or at least as we see it!).
Digital Marketing Trends 2013
- Mobile. Mobile. Mobile. Will get even bigger (crazy!) and mobile advertising will become less intrusive and more aesthetically pleasing.
- Marketers will have even more insight about their customers. Analytics tools will continue to develop and become more savvy, allowing marketers to really hone in on their customers likes and dislikes.
- Apple will get a run for its money. Competitors have stepped up their game (and will continue that trend), pushing Apple to push the envelope.
- Consumer power will continue to grow. As social media continues to grow in size, consumers will gain more control over what they want to see from brands.
What do you think of these digital marketing trends for 2013, are we right on?
