Branding your business on social media has become just as important as your traditional marketing plan. Using all the traditional social channels is key, but a twitter page for your business is absolutely essential. Twitter can be the gateway to your other social channels and your website, offering a quick and easy search for your business. Twitter is also a platform for people to talk with you directly. Offering your target audience the chance to get to know you through twitter is a great way to showcase your keen sense of customer service and the best parts of your brand.
Setting Up Twitter for Your Business
The importance of twitter for your business is contingent upon making a commitment to stay active on all your social media channels. Opening these channels means people will follow you, they will talk to you and they will be looking for timely responses. When you start a twitter page for your business, remember, you have to stay active. Brand your twitter page just as you would brand any of your other marketing channels – to keep the identity of your company strong and recognizable.
Have you thought about starting a twitter page for your business?