Instagram is gradually making moves to transition into an intelligent e-commerce platform. Influencers with a strong following of engaged users can jump in on the action now and potentially turn their Instagram into a revenue-generating machine with a little social media marketing know-how. Here’s how to make money from Instagram.
How to Make Money from Instagram in 4 Easy Steps
Instagram announced the launch of the biggest gamechanger of 2018 earlier this year; shoppable posts. With this intelligent new feature, customers can buy directly from you via your post in just a few clicks.
To become eligible to use shoppable posts, you need to ensure your Instagram account is:
1. Updated to the latest version.
2. Convert your Instagram account to a business profile.
3. Make sure you are an admin on a page or business manager account via Facebook.
4. Sell products that comply with Instagram’s merchant agreement and commerce policies.
To turn your Instagram account into a revenue-generator, you need to have the right foundation. Here are the steps you need to implement and maintain consistently to make your account a money-maker:
#1. Your content has to be epic!
Every image you post has to be creative, high quality, and epic!
#2. Your words have to pack a punch too!
Your image captions need to be thought-provoking and engaging. The goal is to inspire your followers to lift their index finger and hit like; hopefully comment too. If your description doesn’t inspire you, don’t post it.
#3. Use hashtags wisely.
Use 10-30 hashtags per post that have differing levels of audience reach. The goal is to get your image in the top 9 pictures on Instagram for the majority of the hashtags you use so that you are more visible to your target market.
#4. Make your posts shoppable.
Tag your products to allow customers to tap and shop. Use a mix of shoppable and non-shoppable posts so that your brand message doesn’t get lost in a ‘too salesy’ feed.
Got additional tips? Tweet me @lorenridinger.
