The Kardashian-Jenner clan love their Fendi pieces so it’s no wonder that the brand would feature three generations of Kardashians in their ad. Fendi officially released a series of ads celebrating the tenth anniversary of its classic Peekaboo bag, titled #MeAndMyPeekaboo. The latest installment stars Kim Kardashian West, Kris Jenner, and North West, lounging about in equestrian-chic outfits with Peekaboo bags.
The Fendi Campaign You Need to Know About
“The idea was to expand the concept of family, as it’s part of our history, and we wanted other families of women,” Venturini Fendi told WWD. “In the case of the Kardashians, they are all three of them very strong women, with strong personalities. It’s an iconic family, who is known for its appearance, but we wanted to bring more of an intimate side to the table.”
I’m incredibly proud of Kim and the family for all that they do. They are so special to us, and this campaign is beautiful. Check out a video of the three Kardashians below.
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