The rumors about La La Anthony’s new fashion collection have been flying for a while now and finally we have a scoop! Yesterday, The Daily Beast came out with a story about Andy Hilfiger. He’s stepping out of the Tommy Hilfiger shadow to promote his own brand, Artistix.
In the article, he discusses his collaboration with La La Anthony, whose fashion line comes out in Spring 2017! The story follows Hilfiger at his new offices for Artistix. Check out the blurb below!
“Hilfiger opens a digital file on his computer, and up pop styles from the Artistix women’s and men’s shows. Then he flips through an illustrated look book. It’s all about La La Anthony’s new collection, which debuts in spring 2017. The styles are very much like the actor and social media maven herself: cute, stylish, and accessible to the young and the youthful. (Anthony, one half of the celebrity power couple of which the other 50 percent is NBA star Carmelo Anthony, also has a higher-priced line called 5th and Mercer.)” –via
He mentions that La La is a good choice for a collaboration because she speaks to women on a human level. According to Hilfiger, she’s and empowering figure and I can’t help but agree!
“Anthony’s a good bet, he believes, because she has an engaged following of women for whom she’s a role model. “She’s a woman of empowerment,” he said. “It’s not like her five million followers are a bunch of guys just staring at her because she’s hot.”
I’m so incredibly proud of my friend! She’s an empowering figure with so much to offer the world and everyone knows it. This is why I’ll be the first to pick up La La’s new collection once it comes out next Spring!
For more on The Daily Beast’s article, click here!